Long hours under bright lights, outdoor shoots in unpredictable
weather, and the constant pressure to stay camera-ready, this
is the everyday reality for rising actor Dustin Yu. While fans see
the polished performances, what often goes unnoticed is the
toll it takes on something as simple, yet essential, as eye comfort.

In a tropical country like the Philippines, where heat and
humidity are constant, consumers are increasingly looking for
products that provide instant cooling and refreshing relief.

80 years at #1! Eye Mo continues to lead the way in the
Philippines with the launch of Eye Mo COOL Red Eyes,
an innovative new player in the cooling drops market.
Living in the Philippines means dealing with intense heat
and high humidity every day.

Just got off the EYE MO event at the Monet Ballroom of Novotel
in Quezon City. They got us experience redness and irritation
when we arrived at the venue, and we know, something must
be done to make things better. They introduced a new eye drop
variant, the new EYE MO COOL RED EYES and did it with PBB
Celebrity Collab Edition star DUSTIN YU!

If you live in the Philippines, you know the drill: the sweltering
heat isn’t just something you feel on your skin—it’s something
your eyes feel, too. Between the intense sun glare, city smog,
and the occasional dip in a chlorinated pool, our eyes are
constantly on the front lines of irritation. But what if you could
give your eyes a literal “cold shower” to reset and recharge?

In a world where we meticulously curate our skincare routines
and wellness rituals, one essential part of our well-being is
often overlooked: our eyes. Today, Eye Mo, the Philippines’ #1
eye care brand for over 80 years, is shifting the narrative.

The #COOLngEyeMo Experience The brand is kicking off the
“REFRESH and RECHARGE your eyes with Eye Mo COOL!”
campaign, led by fast-rising actor Dustin Yu knows the
struggle of “taping eyes” all too well.

Developed with the Filipino lifestyle in mind, the new variant
builds on the brand’s long-standing reputation for effective
eye care. With the country’s hot and humid climate, Eye Mo
recognized the growing demand for products that offer not
only relief but also a cooling effect to help consumers cope
with daily environmental stress.